Archive for Innovation Journalism

The Fourth Conference on Innovation Journalism at Stanford University, from May 21-23, 2007

Creative Sage™ logo Journalism Driving Innovation…

Innovation Driving Journalism

KEYNOTES:

DOUGLAS ENGELBART/ Introduced by JOHN MARKOFF: Augmenting the collective IQ of writers and readers.

Doug Engelbart is known as the father of the concept of the personal computer, and inventor of the computer mouse. He is a proponent of the development and use of computers and networks to build collective intelligence that can solve the world’s problems. (Read more in Wikipedia.)

John Markoff is a senior writer for The New York Times. (Read his bio.)

CURTIS CARLSON: The discipline of innovation
Curtis Carlson is the president of SRI International. (Read bio.)


ABOUT THE CONFERENCE:   The Fourth Conference on Innovation Journalism is a gathering for professionals to discuss the interaction between journalism and innovation, including how innovation is changing the profession and business of journalism, how to cover innovation in the news, and how journalism links innovation with society. Target participants for the conference include journalists, professionals connected to the media/communications industry, innovation experts, students, and researchers.The aim of the conference is to improve the understanding of how journalism and innovation drive each other, and to identify the key components of innovation journalism. This will involve looking at the innovation ecosystem as a playing field for journalism and choosing strategies that will allow media outlets to deliver quality news using the latest technology and to thrive in a competitive marketplace.

Themes: Panel: Does the newsroom understand innovation?

• Do journalists understand innovation concepts, processes, and ecosystems?
• Is the newsroom organized to cover innovation?
• Is innovation in journalism a prerequisite for journalism about innovation?

• Innovation in Journalism

• The new New Journalism: How innovation is driving the development of journalism
• Examining the innovation ecosystem of the media

• Journalism about Innovation

• Differences between writing about science, R&D, and business, and writing about innovation
• Covering the stages of the innovation process
• Finding key sources for different aspects of the innovation ecosystem
• Soundbites: interacting with communicators
• Telling the story: narratives for innovation

• Publishing Innovation Journalism

• Business Models
• Pushing the boundaries: new frontiers in publishing
• Building an audience: how do people want their news?

• Understanding the relationship between journalism and innovation ecosystems

• How does journalism influence innovation ecosystems?
• Why innovations systems and journalists need each other
• Codes and ethics in a brave new world


Pre-Conference Workshops

May 21.

• WORKSHOP A: The Basics of Innovation – What a journalist needs to know
• WORKSHOP B: Innovation Journalism and Public Innovation Policy


Conference Executive Committee:

  • David Nordfors, Conference Chair / Publisher of proceedings
  • Thomas Frostberg, Journalism
  • Erika Ingvald, Journalism
  • Jan Sandred, Journalism, Public Policy
  • Alisa Weinstein, Journalism, Public Policy
  • Turo Uskali, Research, Editor – academic papers
  • Johanna Mansor, logistics
  • Laurie Richard, registration of participants

 

The conference is free of charge, but seats are limited. If they run out of space, priority will be given to journalism professionals and people associated with innovation journalism initiatives.

To register, go here. If you’re from out of town and need a hotel, go here.

It should be a very illuminating conference, and I plan to be there!

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Back to Orbit: Sing to Me about Innovation!

 

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Once in awhile, someone relatively unknown or “outside of the box” will do something spectacularly creative that deserves all of our attention. Today, I discovered that someone—Gus Bitdinger, a Stanford graduate student who wrote a primo song about Innovation in large organizations, “Back to Orbit.” Gus’s professor, Robert Sutton, was so impressed with the song, which was Gus’s final project for Sutton’s class, that Mr. Sutton posted a YouTube video of Bitdinger playing his song on the Harvard Business Review web site, in his “The Working Life” column.

Sutton wrote about the innovation class that fellow professor Michael Dearing and he taught to a diverse group of eleven Stanford students, called “Management Science & Engineering 282,” a joint offering of the Stanford Technology Ventures Program and the Stanford (Design) “d.school” class. As Sutton describes it, “We decided to see how creative the students could get by subjecting them to an absurdly hard final exam (suggested by one of the students, Sam Goldman): We asked each one to make a short video that summarized what they learned in the class. We were impressed by how well they all did; but the best one just stunned us: ‘Back to Orbit,’ which you can see as a YouTube video.” You can also see, hear and discuss it The Harvard Business Review Online (the video will pop up here, if you’ve got Snap).

Gus has very creatively used many ideas from the late Gordon MacKenzie’s landmark book, “Orbiting the Giant Hairball,” one of the classics about Creativity and Innovation in organizations. As many of my readers know, Robert Sutton is Professor of Management Science and Engineering at Stanford University, where he co-founded the Center for Work, Technology and Organization. His most recent book is The No Asshole Rule: Building a Civilized Workplace and Surviving One That Isn’t. Sutton’s personal blog is Work Matters; he also maintains (with Jeffrey Pfeffer) a website focusing on the use of evidence-based management.

You can get this terrific video at: http://www.youtube.com/watch?v=JrlSHZ0anAM or just click on this link, and the video should pop up here.

You can also see the video clip on our Creativity and Innovations Blog.

I invite you to watch other videos about creativity and innovation on our sidebar on the right, below, as I’ve had some problems embedding them in the main blog pages here. We’ve also gathered innovative PR and Marketing videos on our PR and Marketing Mentor Blog...scroll down to the sidebar there, and keep checking back for VodPod widge video additions on both of my WordPress blogs.

This should be obvious, but…Innovative organizations deserve the most creative and innovative marketing and PR, especially for your organization’s most innovative services and products!

 

 

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Innovation Bloggers Virtual Forum on April 26th

Creative Sage™

“Innovation is now recognized as the single most important ingredient in any modern economy.”

The Economist

News From my colleague, Jeff De Cagna, of Principled Innovation:

Innovation continues to be a top priority for leaders in all sectors of the global economy, yet actually making innovation happen remains a profound challenge for many organizations. What’s more, the new dynamics of a rapidly-changing, Web-enabled global marketplace are shifting how we think about innovation itself.

If you would like to better understand the current state of innovation thinking and practice, as well as the emerging trends that will shape the future of innovation, join some of the Web’s top innovation bloggers for the first-ever Innovation Bloggers Virtual Forum on April 26, 2007.

Here is the Forum line-up as of right now, and my colleague, Jeff De Cagna, of Principled Innovation, will be adding more bloggers. I have signed up to participate in the forum, as I’m also an Innovation Journalist, as well as an Innovation program designer, management consultant and executive coach:

Morning Forum Roundtable (11 am EDT)

Renee Hopkins Callahan, IdeaFlow
Chuck Frey, InnovationTools
Jeffrey Phillips, Innovate on Purpose
Dave Pollard, How to Save the World

Afternoon Forum Roundtable (2 pm EDT)

Dominic Basulto, Endless Innovation
Sanjay Dalal, Creativity And Innovation Driving Business
Mark McGuinness, Wishful Thinking
Joyce Wycoff, Heads Up! on Organizational Innovation

Keep checking—we’ll update this list and provide more information about the event as it becomes available. This is a unique opportunity to participate in two outstanding conversations involving many of the blogosphere’s smartest innovation thinkers and practitioners. For more information, read Jeff’s blog. I hope you will be able to join us!

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